###Priorities for growth

* **improve first contact experience**
* **integrate with Kits Initiative**

###Priorities for depth:

* **develop better structure to become an organizer**
  * Organizer Summit
* **make a strong translation model for our "communities of practice"**
  * includes distributing resources
* **include social process throughout online and offline**
  * community asset mapping workshops, dialogue education facilitation, modes of communication beyond email groups, OpenHour, guides and distance learning, offline logbooks, etc

###Scaling engagement: a model

####First contact

* map of **first contacts** --> pathways: http://publiclab.org/wiki/first-encounters
  * folks find out about Public Lab through: our kits, our web presence and social media, press coverage, heard about from a person, Kickstarter campaign, evangelism(?)
* website **front page** issues:
  * too much information, lacks community presence/identity, not synthesized

####Welcome moment

* Looking for how I "fit in"
  * lead with values
  * culturally, is the first "welcome" over dinner or by typing into a technical discussion?
  * identifying the "need" to engage -- begin with what is already known locally -- asset mapping exercise -- needs to be systematized
  * attracting diversity in the context that many active members have leisure time, are high capacity and degreed
* "When do I see myself as a part of Public Lab?" **Hello Moment**
* who's responsibility is welcoming / orienting new members?
  * Welcome Working Group has scaling issues
  * everyone
* option to speak to **types** of stakeholders: 
  * [reference from Sugar Labs](http://wiki.sugarlabs.org/go/Sugar_Labs/Getting_Involved), 
  * and Scott's metaphor below: 
[![scotts-metaphor-boat_kite.jpg](https://i.publiclab.org/system/images/photos/000/004/297/medium/scotts-metaphor-boat_kite.jpg)](https://i.publiclab.org/system/images/photos/000/004/297/original/scotts-metaphor-boat_kite.jpg)

####First contribution / activity

####Building peer-to-peer bonds

####Becoming an organizer

####Developing organizer-supported chapters